It's amazing how much advertising around us goes unnoticed. It's part of our world, yet we don't always recognize the placement: schools, movies, down the street, a T-shirt, and of course on TV and in magazines/newspapers. When we don't even pay attention to what is right in front of our face, it doen't surprise me that there are underlying messages such as the gay vague idea.
I think gay vague advertising is brilliant. A certain demographic sees one thing and another sees something completely different. This is amazing to me. Our brains see the same exact thing, but process it entirely different. It does saden me that the gay aspect has to be hidden for the more mainstream audience to accept it. Gay people are now a demographic, whereas years back they wouldn't even be considered. This is a step in the right direction, if only a small one.
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